Daily High-Tech Security News

Thursday, September 01, 2005

Visonic: Agreement With Major Telecommunications Provider and Product Promotions

Visonic: Agreement With Major Telecommunications Provider and Product Promotions

TEL AVIV, Israel, September 1/PRNewswire-FirstCall/ -- Visonic (LSE: VSC), the international developer and manufacturer of
electronic security systems (alarms) and home management systems, is pleased
to announce it has reached an agreement with another major European
telecommunications provider.

Under the agreement, Visonic will supply the PowerMax+,
its market-leading security and home management system, for sale in 50 retail
outlets operated by this major telecommunications company. An initial order
has already been placed for 500 PowerMax+ systems.

Product Promotions

Nuon, the Netherlands largest energy provider (water and
electricity), in partnership with Gardiner Security BV, part of Europe's
leading security distributor Gardiner Group, has launched a high-profile
television advertising campaign featuring Visonic's products, which has led
to an increase in sales.

Nuon also intends to extend its promotion of Visonic's
products further through marketing partnerships with utility providers, such
as telecommunications and insurance companies.

Both of the above initiatives support Visonic's sales strategy
of widening the appeal for the group's products by seeking distribution
through mass-market channels.

Dr Avi Shachrai, CEO and President of Visonic (LSE: VSC) said, "We are
delighted to have reached an agreement with another major European telecom
provider along with the success of the product promotions support from Nuon.
Both the agreement and the television campaign are in line with our stated
strategy of expanding sales through mass-market distribution channels, which
is producing successful results for the group."

Visonic will be announcing its interim results on 7 September 2005.


Contact:
Dr Avi Shachrai, (President & CEO)
Shmuel Koren, (CFO)
Ruth Grossman, (Director of Investor Relations)
Visonic
Tel: +972-3-645-6718
Website: www.visonic.com

Alistair Mackinnon-Musson
Philip Dennis
Hudson Sandler
Tel: +44-207-796-4133
Email: visonic@hspr.co.uk

Source: Visonic

Dr Avi Shachrai, (President & CEO); Shmuel Koren, (CFO); Ruth Grossman, (Director of Investor Relations), Visonic, Tel: +972-3-645-6718. Alistair Mackinnon-Musson, Philip Dennis, Hudson Sandler, Tel: +44-207-796-4133, Email: visonic@hspr.co.uk

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Profile: jene30